Shoppers ask whether a part fits a model, whether a material is safe for an intended use and what the package includes. An assistant cannot resolve contradictions between attributes, images and copy. Treat this as a product-data and conversion project.

Follow actual purchase questions

Gather questions from reviews, returns, support and search data for the top ASINs. Check dimensions, compatibility, materials, contents and exclusions across attributes, title, bullet points, images and A+ content. Prioritise contradictions with commercial impact.

Measure without inventing attribution

Record which question changed and when. Follow clicks and purchase share in Search Query Performance, conversion in business reports and returns over time. Those reports do not automatically identify an external agent's contribution. Control for price, availability and other concurrent changes.

Our listing service and design examples show how we approach the work. Discuss three problematic ASINs with us. Also see AI visibility and content experiments.